Advertising in Pakistan
Monday, 30 May 2016
World No Tobacco Day 2016
Don’t waste away your life in the puff of smoke and condemn Smoking this World No Tobacco Day
Quitting tobacco is not easy as tobacco dependence is a cluster of behavioral, cognitive and physiological phenomena. Very few tobacco users can successfully quit the habit in their first attempt. But the evidence is strong that it can be done. There are immediate and long-term health benefits of quitting for all smokers.
Friday, 6 May 2016
Saaf Pani - A Project by Government of the Punjab
Where the structure of the most significant element, water, is deformed, the endeavors of Chief Minister Punjab, Mian Muhammad Shahbaz Sharif to rectify the shortage of clean drinking water stand tall. Message Communications, looks to fulfill their duty towards this Mother Earth, and appreciate the noble cause of Government of the Punjab.
Thursday, 21 April 2016
Wednesday, 30 March 2016
6 Must-have Skills for a Successful PR Career
Public Relations' is popularly known as the earned media. As a PR professional, one has to earn the reputation and convince others of being good. The thing about PR is that one has to constantly learn and practice newer ways to attract the public.
In this ever changing world, we continuously experience the change in ideas, perceptions and outlook. Now these changes largely call for change in the methods of promotion and publicizing. Although a lot has changed over the last decade in terms of styles of PR, there are some basic and foundational PR skills which would always play a vital role in the overall PR plan. So while this technological era accounts for the participation of high-tech methods of attracting the public, here are few must have skills for every PR professional.
- Writer: Even in the age of digital media, communicating through words is way too powerful. Print media would never lose its charm and people would continue to read what's written in the newspapers. Good PR professionals have knowledge of writing styles. Some of the advertising courses also focus on teaching appealing writing styles to students.
- Interactive: Interactions go a long way in building up strong PR. Interactive PR professionals always finds a way to get along with important people in the PR industry, as speaking with people comes naturally to them. From marketing staff and journalist to technical experts and sales persons, one has to interact with just everyone.
- Negotiation: Negotiation is important is any kind of business. If you possess negotiating skills, you can go really far in the PR business. Journalists and editors have got millions of stories and a PR professional knows how to get these stories out.
- Awareness: If something is selling like hot cakes, know it and sell more of them. A PR professional is aware of what's hot and what's not. Go through every kind of media and understand what strategy/technique/ plan is topping the chart. Then as they say, sell more of it.
- Research: A PR professional researches a lot. They connect the dots through intensive researches and get a hold of veiled pieces of information.
- Attentive: PR professionals are way too attentive about everything that goes around them. Even small information, that might look unimportant at the moment, might be a material of utmost importance and this is why PR professionals take note of everything.
Tuesday, 15 March 2016
8 Ways to Spark Creative Genius
When you hit a creative road block, staring at a computer screen with no ounce of creativity flowing, it's easy to get discouraged.
Writers block and design slumps are real things, especially in creative industries like social media and content marketing, where you're expected to crank out the "next big thing" every day.
Here are 8 tips to kick start your brain and spark your next brilliant idea:
How do you combat your creative slumps? Do you do anything particularly inspiring to get your creative juices flowing? Share your thoughts with us in the comments below!
via Likeablemedia
Writers block and design slumps are real things, especially in creative industries like social media and content marketing, where you're expected to crank out the "next big thing" every day.
Here are 8 tips to kick start your brain and spark your next brilliant idea:
How do you combat your creative slumps? Do you do anything particularly inspiring to get your creative juices flowing? Share your thoughts with us in the comments below!
via Likeablemedia
Thursday, 10 March 2016
Message Communications - Company Profile
Mission Statement:
Message Communications committed to discover and overcome the key challenges that prevent a business from reaching its full potential.
Vision:
To bring new dimensional advertising to clients who see value in what we do and to bring them fast and prompt results.
Philosophy:
Our Philosophy is to combine Experience & Innovation to deliver a holistic approach to business solutions that maximizes client touch-points and deliver effective results.
Account Management:
Accessing the needs of clients properly and providing an effective result is one critical job and we have a team of proven professionals for such purpose.
Creative:
The think tank at work here believes that the best form of creativity is simplicity. An ad agency is only as good as the concepts that creative department puts out. Thus Message Communications serves you with young and brilliant team which develops crispy and out of the box ideas.
Art & Design:
A top notch people of our art and design department makes unique and arty designs that give an exclusively yours feel to the clients in order to establish their distinct brand identity.
AV Studio:
A fully equipped in house AV studio is set up to serve with best corporate and commercial digital production needs. Because they believe that there are three responses to a piece of production YES, No and WOW! And WOW is what they aim for.
Media Buying & Planning:
The credible standing in media has been the result of department's wise strategies to honor the client and commitments attached from the beginning to the release.
Accounts:
It is not how much money you carry, it is how accurately you tell the money to move. Our department is responsible for the management and collection of revenue, operates with transparent and clear financial services.
Human Resource:
The HR department at Message Communications is always in search of adding value to the company and has the eagle's eye to hunt the best.
Future Plans:
After setting up trends in local market, Message Communications is now ready to take a step ahead and working hard to make its presence felt at the international level.
The company is planning to launch offices in Dubai and Qatar for global recognition. We are in process to have affiliations with one of the world's best advertising agency for mutual international advertising campaigns and to share the experiences.
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